Location:Asheville, North Carolina
Architect:Red Tree Builders
Year:2024
Red Tree Builders: The View from Up ThereNorth Carolina Builder Delivers on Craftsmanship with Nichiha AWPNestled in the Blue Ridge Mountains of North Carolina, Asheville continues to witness population growth thanks to its breathtaking setting and its year-round outdoor recreational opportunities. Many Northerners also take a closer look at the city when they consider investing in a second home.For nearly two decades, Red Tree Builders has catered to this kind of homeowner, meticulously designing and creating eco-luxury mountain homes that are striking in their appearance yet carefully crafted to blend into the natural surroundings.Ask company founder Brandon Bryant, and he will tell you that Nichiha Architectural Wall Panels (AWP) have had a dramatic impact on Red Tree’s ability to deliver on its design vision and exacting standards.“What drew me to Nichiha’s wall panels was just the aesthetics. Getting back to design is so important to us.” — Brandon Bryant, Company Founder, Red Tree BuildersA Natural Fit for the Setting“We wanted this home to feel like it’s part of nature. Right in the setting. And there was nothing that was going to be better than doing VintageWood,” remarked Bryant. “Being able to see the warmth of that house but to also have a clarity and cleanliness to it. It’s exactly what the client wanted.”A Vote of ConfidenceFor Bryant, there was no other choice than Nichiha AWP when it came to renovating the company’s offices, which are less than a mile from downtown Asheville.Initially an abandoned property that had been condemned for 20-plus years, the office is now a showpiece for Bryant and his team.“I’ve had people who, as we were building this, come by and just stop and look at it. I’ve seen people touching it. I’ve seen people taking pictures. It’s been a fantastic feeling to hear all the positive feedback we’ve gotten on what we’ve done here at the office.” — BryantBryant finds it rewarding to rely on a partner such as Nichiha, because he knows he and his team are specifying and installing a product that will perform beyond his client’s expectations.“What drew me to Nichiha’s wall panels was just the aesthetics. Getting back to design is so important to us. But it was also the ability to have some resiliency, durability… And to have that same look day one than we have ten years down the road is really what we were looking for.”Natural Look, Timeless DurabilityBryant’s discerning, demanding clients seek a high-end home with finishes and touches that reflect a certain lifestyle. They also want something durable, resilient, and low maintenance in a climate that boasts four seasons.“Our clients have been asking for something that had the warmth of a wood look without the maintenance issues that you would have with a wood product. And so the ability to have that and provide that to clients and just have something that just kinda says ‘Wow’ on day one, but also ‘Wow’ day 2,000, right?” — BryantNichiha fiber cement siding mimics the look of materials like wood, concrete, and brick, but the panels install easily on a hidden track. As a rainscreen system, AWP offers moisture management that is ideal for both commercial and residential applications.VintageWood was the product of choice for Bryant and his team when it came time to design a mid-century modern home overlooking the French Broad River.CHALLENGE: Red Tree Builders sought an exterior cladding that could endure the four-season climate of Asheville, NC, but would also deliver striking aesthetics for their eco-luxury mountain homes.SOLUTION: Nichiha AWP proved to be the perfect solution to deliver on the Red Tree Builders signature craftsmanship – high-end homes with the look of natural wood and the resilience and durability of fiber cement siding.RESULTS: Clients continue to rave about the results when Red Tree Builders use AWP in their designs. Nichiha AWP also adorns the exterior of the builder’s offices just outside downtown Asheville.